Effective Date: June 2025
Company: Serve Platform
Contact Email: support@servepro.co.za

This Privacy Policy describes how Serve Platform collects, uses, shares, and protects personal information provided by users while using our website, mobile applications, and services. This policy applies to all users who access or interact with Serve Platform.

1. Information We Collect

Serve Platform only collects specific personal information necessary for you to access and use our platform and services. This includes, but is not limited to:

• First and last name
• Email address
• Mobile number
• Country or city of residence
• Optional: profile photo, service preferences, or location if using GPS-based features

We do not collect or store sensitive personal data without your consent.

2. How We Use Your Information

We use the information we collect for the following purposes:

🔒 Account Access & Security

• To verify your identity
• To provide secure access to your account
• To protect against unauthorized use or abuse

📣 Communication & Updates

• To send you booking confirmations, notifications, and updates
• To inform you of changes to our terms or policies

📊 Improvement & Development

• To understand user behavior and improve our services
• To develop new features based on user feedback

🎯 Promotions (with your consent)

• To send promotional emails, offers, surveys, or marketing content
• You can opt-out at any time

3. Sharing of Information

Serve Platform does not sell, rent, or share your personal information with third parties for their marketing purposes.

We only share data:

• With your permission
• If required by law (e.g., court order or fraud investigation)
• To trusted service providers for processing payments or sending transactional emails (e.g., PayFast, Flutterwave)

All user-generated data (e.g., bookings, reviews) remains fully owned and accessible by the user or business account owner.

4. Data Ownership & Portability

All data stored on the Serve Platform remains the property of the user or business account that submitted it. At any time, users are free to:

• View and download their data
• Request account closure
• Delete all data from the system

We provide full transparency and control over personal information.

5. Cookies & Tracking Technologies

Serve Platform uses cookies and similar technologies to improve your browsing experience.

A cookie is a small file that stores user-specific settings or identifiers. We use cookies for:

• Session management
• Personalized content
• Usage analytics via tools like Google Analytics

You can block or delete cookies in your browser settings, but doing so may affect the functionality of the site.

6. Security Measures

We take all necessary steps to protect your data, including:

• Secure HTTPS encryption
• Encrypted storage of sensitive information
• Regular monitoring of platform vulnerabilities

Payments are processed securely via third-party gateways and never handled directly on our servers.

7. Your Rights

You have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your data
• Opt out of marketing communications

To exercise these rights, contact us at support@servepro.co.za.

8. Policy Updates

Serve Platform may update this Privacy Policy from time to time. If we make changes, we will post the updated policy on this page and notify users when necessary. Continued use of the platform after updates implies agreement with the new policy.

9. Contact Us

For any questions, concerns, or privacy-related requests, please contact:

📧 support@servepro.co.za
We aim to resolve all privacy concerns promptly and respectfully.